Something cool on Surface

Microsoft seems to have a lot of inertia with Surface apps and I think that we've seen a lot of great things out of their newer user interfaces. They kidnapped abducted recruited some great people from Adobe, Apple and Frogdesign and it's really starting to show. The new Zune software is brilliant and so is the Virtual Earth interface.

What they need is some equal talent on the hardware side. To date most Wintel laptops, media players and mobile devices have form factors that basicly suck ass. HTC seems to be changing that on the mobile side but there aren't too many more companies pushing those boundaries. PC hardware is mostly the equivalent of GM cars from the 90's - fugly, cheap and flakey. Luckily there seems to be a wave of much cooler stuff coming out. Here's my wish list;

- PCs that look like they were made by Bang and Olufson
- Media players that look like they were made by Prada
- Laptops that look like they were made by BMW

Having said that, the questions that those suppliers would ask is would I be willing to to pay a premium for that? I'd say yes, by probably about 10% and not 35% like Apple demands.